March 18th, 2009
Matthews, NC: The Charlotte Eagles named Coca-Cola Consolidated their new title sponsor for the 2009 USL-2 Season today at Eagles Headquarters in Matthews. Coca-Cola will be the official beverage provider of the Charlotte Eagles, and will join forces with the Eagles in their effort to continue impacting the local and global community.
The new 2009 Coca-Cola Eagles uniforms will be unveiled at Time Warner Cable Arena on April 3rd as the Eagles partner with the Charlotte Bobcats for Youth Soccer Night at TWC Arena. As part of this new partnership, the Eagles will take advantage of Coca-Cola’s increasing line of products which includes the new Powerade ION4. The Eagles and Lady Eagles will use the new Powerade ION4 to achieve the optimal blend of hydration and carbohydrate energy needed for their upcoming 2009 USL seasons.
Coca-Cola will also be a major participating sponsor for Learn from the Pros™, the Eagles award winning summer camp program. Part of the partnership will include the new Powerade ION4 Soccer Showcase July 14-18. The 1st annual event presented by the Eagles and Coca-Cola will showcase some of the best high school soccer programs in the area, while providing excellent training opportunities for high school teams as they prepare for their fall seasons.
Other new programs launched by the Eagles and Coca-Cola Consolidated will include "The Coca-Cola Complete Coach", a new coaches training program designed by the Charlotte Eagles and Coca-Cola. The training program will not only assist volunteer coaches on soccer training, but also on how to become life influencers with the children they are coaching. Coca-Cola will also be part of a new community outreach campaign as Coca-Cola will assist the Eagles with their inner-city work and after-school programs.
Today’s announcement was an exciting one for the Eagles and Chad Smith, director of corporate partnerships. "The partnership with Coca-Cola Consolidated comes at a very important time in our communities," stated Smith. "The values, branding and vision that Coca-Cola brings in this partnership is a very rare thing. There are people in our communities that are hurting, that are looking for hope. We felt confident as we began our discussions that this was going to be a partnership that not only was mutually beneficial to the Eagles and Coke Consolidated, but also to the local and global communities. Coca-Cola’s dedication to accountability, stewardship and integrity lines up perfectly with the Eagles values and vision for the future. With this new partnership we intend to send a message together that is one filled with hope to those who need it the most.
Morgan Everett, Director of Community Relations for Coca-Cola Consolidated, also shared about Coca-Cola Consolidated’s excitement for the new partnership with the Eagles. "Coca-Cola Consolidated is honored to be the Charlotte Eagles title sponsor. Our organizations share many common goals and values. We support and value the Eagle players as positive role models and teachers to our youth. We are pleased to be a part of an organization that uses the sport of soccer in its outreach to youth and the faith community. We believe the partnership between Coca-Cola brands and the Charlotte Eagles is a winning team!"
Smith also went on to talk about the success of both organizations and how this new partnership will help guarantee that continues. "There is obviously a lot of tradition shared between our two organizations," said Smith. "As we enter our 17th season of providing real, affordable family-friendly entertainment, we are looking forward to offering the fantastic line of Coke products to our players, staff and fans. With Coke’s outstanding product line and its commitment to the community, we have no doubt that this will help provide a bright future for the Eagles, Coca-Cola and our community."
Coca-Cola Bottling Co. Consolidated is the nation’s 2nd largest Coca-Cola Bottler. Headquartered in Charlotte, NC, the Company has been refreshing thirsty consumers for over a 100 years.
True to its roots, Coca-Cola Consolidated is still a pioneering force in the soft drink industry, developing new technologies and seeking better, more efficient ways to make, sell and deliver the world’s best soft drinks.
In 2002, Coca-Cola Consolidated celebrated its 100th Anniversary of bringing refreshing Coca-Cola products to thirsty consumers across the Southeastern United States.
While tremendously proud of its heritage, Coca-Cola Bottling Co. Consolidated continues to innovate and deliver on its mission to make, sell, and deliver soft drinks better than anyone else.
